E-commerce Orders Soar 18% in UK and Europe Amid Summer Surge
The second quarter of 2025 saw a significant boost in e-commerce activity across the UK and Europe, with order volumes rising by 18% compared to the same period last year. This impressive growth was largely propelled by an exceptional 25% surge in June alone, marking a remarkable peak during the early summer months.
This upward trend highlights the increasing reliance on online shopping, accelerated by evolving consumer behaviours and favourable seasonal factors. The surge in June aligns with a record-breaking heatwave, which appears to have influenced buying patterns as more consumers turned to e-commerce platforms for convenience and a wider range of products.
Such robust growth is a positive indicator for retailers and logistics providers, underscoring the importance of efficient order fulfilment and delivery services to meet rising customer demands. Companies like Scurri, specialising in e-commerce delivery management, play a crucial role in supporting this expanding market by streamlining shipping processes and enhancing the overall customer experience.
As online shopping continues to embed itself in daily life, this data emphasises the need for businesses to adapt rapidly and invest in scalable infrastructure. The strong performance in Q2 2025 sets a promising tone for the remainder of the year, suggesting further opportunities for growth in the digital retail landscape across the UK and Europe.
Source: E-commerce orders jump 18% in UK and Europe amid summer heatwave
Author: Sophie Smith
